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Rising Trends of 2024

Food trends are not just reflections of dietary preferences but also mirrors of our cultural shifts and technological advancements. From increasing demands for convenience to a growing emphasis on sustainability, here are some food trends to look out for in 2024!  

  1. Embracing Preventive Measures Through Diet 

The shift towards preventive health has been gaining momentum, particularly as more individuals recognize the importance of proactive measures in maintaining long-term health and are more cautious of their diets.  

Whole grains are a fantastic resource in this regard. Full of essential nutrients, wholegrains can help reduce the risk of chronic diseases such as heart disease, diabetes, and certain types of cancer.  

As we age, incorporating these nutrient-rich foods into our diet becomes increasingly important. Therefore, at LG Foods, we provide a wide variety of vegan, vegetarian and gluten-free products, alongside our wholegrain series to provide you with a healthier choice! These options offer delightful ways to enhance your meals without sacrificing taste or nutrition. 


2. The Rising Importance of Convenience  

With the rise of fast-paced lifestyles and hectic schedules, individuals often face time constraints due to demanding work schedules and other commitments. Hence, many are switching to prioritise convenience instead.  

This can be seen from the rise in convenience-oriented products and services which helps people manage their time more effectively, allowing them to accomplish more in less time and free up time for leisure or other pursuits. For example, this can be seen from the increasing popularity of smart home devices such as smart speakers, which not only plays music but also controls smart home gadgets, sets timers, answers questions, and assists with a wide range of tasks through voice commands. This shows that convenience continues to grow to be prioritised, and even just a few minutes saved is precious.  

After a long day, imagine being able to enjoy a nice, hearty meal in under 5 minutes! This can be made true with our 'Ready-To-Eat' Meals. Designed with busy lifestyles in mind, you can now enjoy nutritious and delicious meals without the hassle of lengthy preparation times.  

Furthermore, here at LG Food Solutions, we also carry finger foods that can be prepared quickly, such as cheese tofu, fish cake, fried wantons and many more!  

Whether you're looking for a quick snack or a full meal, our options cater to all needs, proving that healthy eating can also be easy and enjoyable. 


3. Commitment to Sustainability 

As time progresses, sustainability continues to evolve from a niche interest into a mainstream imperative across various sectors. This shift is driven by increasing environmental awareness, consumer demand, regulatory pressures, and technological advancements.  

For example, the energy industry is looking at Green Energy Expansion and exploring other renewable energy sources like solar, wind, and hydro. This trend is also accelerating as governments around the world are setting ambitious net-zero emissions targets, encouraging both the development of renewable energy infrastructure and the adoption of green energy solutions by businesses and households. As awareness grows and technology advances, sustainability practices are becoming more innovative and integrated into everyday life. 

Therefore, at LG, our concern for health extends to the health of our planet. As a responsible manufacturer, we're deeply committed to sustainability, focusing not just on what we eat but how it reaches us.  

We do our best to minimize single-use packaging, pumping our flour into our silo instead of using disposable flour bags. We also use reusable baskets instead of disposable cardboard cartons to transport our goods, effectively cutting down on the usage of single-use carton boxes, and thus minimizing wastage and lessening our environmental footprint

Furthermore, to reduce food waste, by-products of our manufacturing processes are repurposed as animal and fish feed for local farms to ensure we cut our wastage to the bare minimum. We have also come up with our ‘Wanton Crisps’ - an innovative and eco-friendly snack crafted from upcycled wonton wrapper trimmings. 


By choosing our products, consumers support these efforts, contributing to a more sustainable world with every meal. 

Making conscious food choices is essential, not just for our health but for the sustainability of our planet. As we continue to innovate and expand our offerings, we invite you to join us on this journey of health, ease, and environmental responsibility.  

Shop our products now at various supermarkets islandwide, or online at FairPrice Online, Shopee and The Picky Grocer



LG Wholegrain Series is available:



Selected FairPrice outlets

Selected Sheng Siong outlets


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